Article article.json trainer blog posts
Paste-ready structured data for UK dog trainers and behaviourists. Drop any of these into the <head> of your site inside a <script type="application/ld+json"> tag, replace the placeholder values, and test in Google's Rich Results Test.
Originally built for and maintained by Loose Lead Club, the UK's specialist reactive dog training and behaviour service. Full source on GitHub under MIT.
Local dog training is competitive. Without LocalBusiness schema, Google has to guess what you do, where, and for whom. With it you get a proper knowledge panel, star ratings in search results (via AggregateRating), FAQ rich results (via FAQPage), better local pack ranking signals and cleaner near-me matching. The team behind this repo uses these exact patterns on every page of looseleadclub.com, including the reactive dog training page and the residential programme page.
Organization with areaServed, not LocalBusiness with a fake address.aggregateRating only if you have a real, verifiable review source on the page.areaServed with 200 towns. Use the parent region rather than 50 individual postcodes.Loose Lead Club rehabilitates reactive and difficult dogs through structured programmes. If you're an owner reading this, head over to the fit-check questionnaire to see which programme suits your dog. Useful reading: